I have a double-barreled question.
We launch in a couple of months. For our community, we will have an EMPLOYEE role for, of course, all of our employees. And, we are currently talking with key employee teams about how we hope they will participate in the community once it launches.
To that end, I've been asked by one of our Directors:
1. Can we measure participation in forum discussions by ROLE? In other words, is there a way to see the average response rate within Forum A by Team B, and not Team C?
2. Is there a best practice for creating employee roles by team? In other words, is there a benefit to keeping all employees in one EMPLOYEE role, or does it make sense (for metrics and engagement purposes) to put marketers in the MARKETING role. I imagine that the permissions for the different team roles would be the same, so this would create extra work to simply create more roles. But I guess I'm just wondering if there are benefits to having employees divided like that and, if so, what are they? What do others do in terms of measuring employee participation and engagement?
Thank you!