Thinking about creating an online social community for your organization?
Check out this awesome Whitepaper by The Aberdeen Group with some great ROIs that you can use to show the benefits of community.
- Companies with an online community platform enjoy 31% greater return on marketing investments.
- Companies with an online community platform address 85% more customer issues through self-service.
- Businesses with an online communities are 16% more likely to deliver consistent customer messages across all channels.
- Online community users are 94% more likely to automatically alert relevant employees of a poor customer experience.
There are some great stats in here!