Every community has members who join with good intentions but gradually drift away. Without the right prompts, many of these users never return, leaving valuable connections, conversations and contributions behind.
The 'nudge email for inactive users' automation helps bring them back. This automation ensures that community managers can stay connected to their audience by scheduling personalised outreach emails when users have been inactive for a set period of time.
With this solution, administrators can:
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Configure inactivity thresholds: Choose how long a user must be inactive before they receive a re-engagement email.
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Personalise the “We miss you” message: Craft messaging that feels warm and encouraging, reminding members of the value your community offers and ensuring the tone, frequency and content match your community’s brand.
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Differentiate between group members and non-group members: Non-members receive a general update from public groups, while group members receive a tailored digest of what they have missed.
Why it matters?
Re-engagement emails like this are one of the most effective ways to reduce churn and increase community activity. Community managers benefit by:
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Increasing member retention: Remind users why they joined and show them what they have missed.
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Boosting group participation: Non-group members are encouraged to join by seeing content from your community, while existing members are prompted to re-enter ongoing discussions.
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Reducing manual outreach: No need to track inactivity manually, the system takes care of it.
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Strengthening community health metrics: More returning users means more engagement, stronger connections and a thriving community.
A small nudge can sometimes be the difference between an inactive account and an active contributor.
Interested? Or want more information about the nudge email for inactive users plugin? E-mail us at team@3sides.co or get in touch via our website.